Design Services: How Can You Add A Personal Touch In Print On Demand?
A print-on-demand fulfilment service opens a great avenue for you to create personalised stationery and marketing collateral, without needing to worry about the hassle of inventory management or minimum order requirements.
Print-On-Demand Services: How It Works
Print-on-demand services let you order printed materials as and when they are needed, quite literally ‘on-demand’. Print fulfilment businesses that offer print-on-demand use digital printing technology to produce and ship items to order, usually through the means of an online platform or website through which you can upload your designs for various printed products.
Once you’ve settled on your design and product specifications, you pay for and place your order through a print-on-demand platform, after which the print fulfilment provider handles the production process. It’s important to choose a print fulfilment service that includes strict quality control for print-on-demand items, with a range of measures to ensure that your materials are accurate, the colours are vibrant, and your products meet the specified standards.
Many businesses also package and ship products on your behalf to avoid the need for in-house storage, shipping them directly to a designated address.
Print-On-Demand Products – What Can I Order?
Print-on-demand can accommodate pretty much any printed product, which makes it a flexible way for businesses to produce marketing collateral, internal materials (e.g. notebooks and pens), promotional items, and even items for sale.
Products that can be produced through print-on-demand include:
- Sales brochures
- Leaflets and flyers
- Business cards
- Direct mail letters and inserts
- Charity campaign material
- Branded company notebooks, invoices, pens, and stationary
- Posters and adverts
- Product labels
- Warehouse and inventory management labels
- Signage
- And more…
The beauty of a print-on-demand platform is that all these various products can be tailored to meet the size, colour, and typography requirements of your brand, creating a memorable impact on customers, visitors, and employees alike.
Personalised Print-On-Demand
But what role does personalisation and design play in print on demand? Some suppliers require you to upload a fully finalised design in order to print, which adds time and expense to your process. However, other services, such as the print-on-demand service we offer at TL Colour, allow you to personalise your products through a range of intuitive online tools through a web to print interface. These tools let you tweak your design and add bespoke images, names, and other custom details to your products, giving a greater capacity to prompt engagement from your target market.
Find Out More
At TL Colour, we offer a fast and streamlined print-on-demand service which gives you complete control of your printed materials, alongside responsive customer support for any questions regarding product design, orders, shipping, and after sales care. Please contact us today to find out more.
Image Source: Canva